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 CIBC Private Wealth, Wood Gundy  CIBC Private Wealth, Wood Gundy

The Story Investment Group

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About us

Address 255 Queens Avenue Suite 2200 London ON, N6A 5R8
Telephone Number (519) 660-3703
Email Email us
Email Email
Telephone Number Tel

About Wood Gundy

CIBC Wood Gundy is part of CIBC Private Wealth. We provide clients with premium financial services and investment advice that spans across global markets. Since 1905, generations of Canadians have relied on the expertise of CIBC Wood Gundy investment advisors to manage their financial futures. Today, with over 800 advisors in 100 locations across the country, we continue to provide clients with expert advice and superior service.

We support you through some of life’s most significant decisions, including:

  • Retirement and financial planning
  • Inheritance
  • Strategic philanthropy
  • Legacy planning
  • Business succession
 

WHY US?

Financial journeys are rarely linear, they shift and evolve with life. At The Story Investment Group, we're here to help you navigate those changes with clarity and confidence. Our broad set of skills allows us to offer both strategic insights on current market trends and personalized guidance to ensure every decision you make is well informed.

OUR GOAL 

At the Story Investment Group, we know that everyone's financial journey is different. There is no universal path to follow. Your goals, lifestyle, and circumstances are unique, and your investment plan should reflect that. That is why we take the time to get to know you and what matters most to you.

We focus on building long-term, personalized portfolios. With over 47 years of experience, our team is here to guide you with thoughtful advice, careful risk management, and a commitment to quality. Whether you're planning for retirement, your children's future, or you just want to feel more in control of your finances, we're here to help you build a plan that fits. Our mission is to help you achieve your financial goals with confidence and care.

OUR VALUES

Our values act as a fundamental guide to our practices and our team's main value is client consideration. Our clients are at the center of our operations and we focus on building strong relationships with them based on mutual respect and trust. Our duty is to make choices that are best for our clients and guide them to be informed investors. 

OUR TEAM

We all have unique goals. Our team is committed to providing a strong advisory relationship rooted in financial expertise and professionalism.

 
Previous Next
Peter R.C. Story

Peter R.C. Story

Senior Wealth Advisor

Senior Investment Advisor

Tel:

(519) 660-3703

Email:

peter.story@cibc.ca

Linkedin

Peter has been advising clients with CIBC Wood Gundy for his entire career since graduating from UWO. Having garnered this wealth of experience over the years, Peter is able to navigate you through all different types of markets and situations. Peter's clientele appreciate that he is a conservative advisor with a common-sense approach that enables them to sleep at night. He continues to seek new affluent clientele and is always appreciative of referrals from existing valued clientele.

Industry Licenses

  • Canadian Options License
  • Canadian Insurance License

Michele Fenlon

Michele Fenlon, FMA

Financial Associate

Tel:

(519) 660-3751

Email:

michele.fenlon@cibc.ca

Michele has worked with The Story Investment Group at CIBC Wood Gundy since 1989. Her role on the team is to assist clients with their wealth management needs alongside Peter. Over the years, she has built strong relationships with the team's clientele and prides herself on providing a superior level of service to clients. With her extensive experience and various industry courses, Michele is qualified to assist clients with their wealth management needs.

Sherri Blum

Financial Associate

Tel:

(519) 660-3742

Email:

Sherri.Blum@cibc.ca

Sherri has worked with Peter at CIBC Wood Gundy since 2018 and has been employed in the investment industry for over 20 years. Her role on the team is to assist clients with their overall investment and financial management needs alongside Peter. Over the years, she has built strong relationships with the team's clientele and prides herself on providing a superior level of service to clients.

Sherri has completed her Canadian Securities Course (CSC), her Conduct & Practice Handbook course (CPH), and her Wealth Management Essentials course (WME).

Jihan Darwish

Jihan Darwish

Client Associate

Tel:

(519) 660-3733

Email:

jihan.darwish@cibc.com

Linkedin

Jihan has worked in the Financial Services Industry since 2011. She started out as a Customer Service Representative in retail banking, eventually advancing to the Assistant Branch Manager role. In 2014, she received CIBC’s Award of Excellence for her dedication to excellent customer service and decided to join Wood Gundy. She joined The Story Investment Group in 2017. She deals with client inquiries and with her many years of experience and various certifications, she is well equipped to assist clients with their investment goals.

headshot

Breanna Parson

Administrative Assistant

Tel:

(519) 673-6878

Email:

Breanna.Parson@cibc.com

Linkedin

Breanna has been a member of The Story Investment Group since September 2022. Breanna works closely with the team and our clients providing administrative support. She has obtained various industry courses and is equipped to support clients with their wealth management needs. 

Sherri Blum

Financial Associate
(519) 660-3742
Opens in your telephone provided application.
Sherri.Blum​@cibc.ca
Opens in your email provided application. Opens in a new tab.

Sherri has worked with Peter at CIBC Wood Gundy since 2018 and has been employed in the investment industry for over 20 years. Her role on the team is to assist clients with their overall investment and financial management needs alongside Peter. Over the years, she has built strong relationships with the team's clientele and prides herself on providing a superior level of service to clients.

Sherri has completed her Canadian Securities Course (CSC), her Conduct & Practice Handbook course (CPH), and her Wealth Management Essentials course (WME).

Jihan Darwish

Jihan Darwish

Client Associate
(519) 660-3733
Opens in your telephone provided application.
jihan.darwish​@cibc.com
Opens in your email provided application.
Linkedin
Opens in a new tab.

Jihan has worked in the Financial Services Industry since 2011. She started out as a Customer Service Representative in retail banking, eventually advancing to the Assistant Branch Manager role. In 2014, she received CIBC’s Award of Excellence for her dedication to excellent customer service and decided to join Wood Gundy. She joined The Story Investment Group in 2017. She deals with client inquiries and with her many years of experience and various certifications, she is well equipped to assist clients with their investment goals.

Breanna Parson

Administrative Assistant
(519) 673-6878
Opens in your telephone provided application.
Breanna.Parson​@cibc.com
Opens in your email provided application.
Linkedin
Opens in a new tab.

Breanna has been a member of The Story Investment Group since September 2022. Breanna works closely with the team and our clients providing administrative support. She has obtained various industry courses and is equipped to support clients with their wealth management needs. 

Peter R.C. Story

Peter R.C. Story

Senior Wealth Advisor
Senior Investment Advisor
(519) 660-3703
Opens in your telephone provided application.
peter.story​@cibc.ca
Opens in your email provided application.
Linkedin
Opens in a new tab.

Peter has been advising clients with CIBC Wood Gundy for his entire career since graduating from UWO. Having garnered this wealth of experience over the years, Peter is able to navigate you through all different types of markets and situations. Peter's clientele appreciate that he is a conservative advisor with a common-sense approach that enables them to sleep at night. He continues to seek new affluent clientele and is always appreciative of referrals from existing valued clientele.

Industry Licenses

  • Canadian Options License
  • Canadian Insurance License

Michele Fenlon

Michele Fenlon, FMA

Financial Associate
(519) 660-3751
Opens in your telephone provided application.
michele.fenlon​@cibc.ca
Opens in your email provided application. Opens in a new tab.

Michele has worked with The Story Investment Group at CIBC Wood Gundy since 1989. Her role on the team is to assist clients with their wealth management needs alongside Peter. Over the years, she has built strong relationships with the team's clientele and prides herself on providing a superior level of service to clients. With her extensive experience and various industry courses, Michele is qualified to assist clients with their wealth management needs.

Sherri Blum

Financial Associate
(519) 660-3742
Opens in your telephone provided application.
Sherri.Blum​@cibc.ca
Opens in your email provided application. Opens in a new tab.

Sherri has worked with Peter at CIBC Wood Gundy since 2018 and has been employed in the investment industry for over 20 years. Her role on the team is to assist clients with their overall investment and financial management needs alongside Peter. Over the years, she has built strong relationships with the team's clientele and prides herself on providing a superior level of service to clients.

Sherri has completed her Canadian Securities Course (CSC), her Conduct & Practice Handbook course (CPH), and her Wealth Management Essentials course (WME).

Jihan Darwish

Jihan Darwish

Client Associate
(519) 660-3733
Opens in your telephone provided application.
jihan.darwish​@cibc.com
Opens in your email provided application.
Linkedin
Opens in a new tab.

Jihan has worked in the Financial Services Industry since 2011. She started out as a Customer Service Representative in retail banking, eventually advancing to the Assistant Branch Manager role. In 2014, she received CIBC’s Award of Excellence for her dedication to excellent customer service and decided to join Wood Gundy. She joined The Story Investment Group in 2017. She deals with client inquiries and with her many years of experience and various certifications, she is well equipped to assist clients with their investment goals.

Breanna Parson

Administrative Assistant
(519) 673-6878
Opens in your telephone provided application.
Breanna.Parson​@cibc.com
Opens in your email provided application.
Linkedin
Opens in a new tab.

Breanna has been a member of The Story Investment Group since September 2022. Breanna works closely with the team and our clients providing administrative support. She has obtained various industry courses and is equipped to support clients with their wealth management needs. 

Peter R.C. Story

Peter R.C. Story

Senior Wealth Advisor
Senior Investment Advisor
(519) 660-3703
Opens in your telephone provided application.
peter.story​@cibc.ca
Opens in your email provided application.
Linkedin
Opens in a new tab.

Peter has been advising clients with CIBC Wood Gundy for his entire career since graduating from UWO. Having garnered this wealth of experience over the years, Peter is able to navigate you through all different types of markets and situations. Peter's clientele appreciate that he is a conservative advisor with a common-sense approach that enables them to sleep at night. He continues to seek new affluent clientele and is always appreciative of referrals from existing valued clientele.

Industry Licenses

  • Canadian Options License
  • Canadian Insurance License

 
Previous Next

Our partners

We partner with CIBC experts to help address all of your wealth needs.

Jordan Crampton

Jordan Crampton, CFP, CLU

Estate Planning Specialist

Email:

jordan.crampton@cibc.ca

Shortly after graduating with a Bachelor of Arts Degree Jordan joined CIBC Wood Gundy in 2010 as an Assistant on the Estate Planning Team.  

 

This opportunity behind the scenes provided an ideal chance to learn as much about the financial services and insurance industry and ensure that knowledge would help advisors and clients in his current role.  

 

Jordan is passionate about bringing technical skills and interpretation to every professional relationship and making sure our team is offering the right solution to each client.

David Coate

David Coate, CA, CPA, CFP

Estate Planning Specialist

Having worked in the accounting profession before joining CIBC Wood Gundy in 2016, David has a unique perspective of tax and estate planning challenges that most of our clients will face during their lifetime.

 

Being able to draw on prior knowledge and experience from his accounting career and apply that prior experience to new advisor and client relationships is a valuable asset to our team and our partners.

 

Educating our clients and partners to ensure that complicated problems can be simplified is one of David’s greatest strengths.

Brian Lawson

Brian Lawson, CFP, RRC, CIM

Financial Planning Specialist

With over 13 years of financial planning experience, Brian is passionate about financial planning and works with clients to deliver financial plans and advanced planning strategies to help them achieve their goals. He is well versed in providing advice, support and direction on complex issues such as retirement planning, tax planning, cash management, estate planning, business succession & transition planning.

Jordan Crampton

Jordan Crampton, CFP, CLU

Estate Planning Specialist
Opens in your telephone provided application.
jordan.crampton​@cibc.ca
Opens in your email provided application. Opens in a new tab.

Shortly after graduating with a Bachelor of Arts Degree Jordan joined CIBC Wood Gundy in 2010 as an Assistant on the Estate Planning Team.  

 

This opportunity behind the scenes provided an ideal chance to learn as much about the financial services and insurance industry and ensure that knowledge would help advisors and clients in his current role.  

 

Jordan is passionate about bringing technical skills and interpretation to every professional relationship and making sure our team is offering the right solution to each client.

David Coate

David Coate, CA, CPA, CFP

Estate Planning Specialist
Opens in your telephone provided application. Opens in your email provided application. Opens in a new tab.

Having worked in the accounting profession before joining CIBC Wood Gundy in 2016, David has a unique perspective of tax and estate planning challenges that most of our clients will face during their lifetime.

 

Being able to draw on prior knowledge and experience from his accounting career and apply that prior experience to new advisor and client relationships is a valuable asset to our team and our partners.

 

Educating our clients and partners to ensure that complicated problems can be simplified is one of David’s greatest strengths.

Brian Lawson

Brian Lawson, CFP, RRC, CIM

Financial Planning Specialist
Opens in your telephone provided application. Opens in your email provided application. Opens in a new tab.

With over 13 years of financial planning experience, Brian is passionate about financial planning and works with clients to deliver financial plans and advanced planning strategies to help them achieve their goals. He is well versed in providing advice, support and direction on complex issues such as retirement planning, tax planning, cash management, estate planning, business succession & transition planning.

 
 
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CIBC Private Wealth” consists of services provided by CIBC and certain of its subsidiaries through CIBC Private Banking; CIBC Private Investment Counsel, a division of CIBC Asset Management Inc. (“CAM”); CIBC Trust Corporation; and CIBC Wood Gundy, a division of CIBC World Markets Inc. (“WMI”). CIBC Private Banking provides solutions from CIBC Investor Services Inc. (“ISI”), CAM and credit products. CIBC Private Wealth services are available to qualified individuals. Insurance services are only available through CIBC Wood Gundy Financial Services Inc. In Quebec, insurance services are only available through CIBC Wood Gundy Financial Services (Quebec) Inc.


CIBC Private Wealth services are available to qualified individuals. The CIBC logo and “CIBC Private Wealth” are trademarks of CIBC, used under license.