Kirkby Wealth Advisory Group About Us Team Video

Title: Introductory team video of the Kirkby Wealth Advisory Group

Approved Video Transcript with accessible transcript

(Upbeat Music throughout entire video)

[CIBC Logo displays and man (Cam Kirkby Senior Wealth Advisor) walks into a building]

[As man talks of *1* voice over commentary continues with visual displays of each team member sitting facing the camera flash in order: Cam Kirkby Senior Wealth Advisor, Branch Manager, Tracey Watkins Financial Associate, Jill Laing Financial Associate, Chantelle Bonjer Financial Associate, Laurie Kuiken Client Associate, Brent Johnson Associate Investment Advisor, Steve Steinebach Associate Investment Advisor”, visual of Cam talking and then B Roll image of two women and two men at a boardroom table, Brent Johnson pointing to a document on the table with their pen having a meeting as voice over commentary continues]

CAM: *1* “I think the true benefits of working with our team are you are dealing with people that are driven by integrity, honesty,(...) compassion, very different personalities, but all very strong core values. We're really good at making the clients feel very comfortable, very relaxed, and really enjoy being a part of our group.”

 

[Steve Steinebach on screen starts speaking *2*, voice over commentary as Brent Johnson walks down a long hallway with agricultural images on the wall, Brent then sits at desk and turns on computer, reviews his screens. Commentary continues as Steve Steinebach now enters and proceeds to sit at his desk and puts coffee cup down on desk, Steve then begins to look at various handheld pictures of various people of different ages and demographics, unknown female hands begin to pick up pictures, including an image of two riders on horses]

 

STEVE: *2*”The Kirkby Wealth Advisory Group is a wealth management firm, meaning we do all of the things that help people invest their money, make their money grow, take care of all the things around their finances.(...) We see that as the base commodity of what we do, meaning it's an important tool, but what we really do is we help people achieve whatever's important to them,

basically help them make their dreams come true. Kind of corny, but it's absolutely true. We provide a multitude of services to clients. We've managed to create the team that covers off of each one of those.”

 

[*3* Cam Kirkby sitting at his desk on the phone looking at market graphs on his computer]

CAM: *3*”We provide a multitude of services to clients. We've managed to create the team that covers off of each one of those.”

 

[*4* voiceover Brent talking, first he is sitting upon his desk gesturing on his hands the various team members he speaks of. Next Jill Laing is on screen working at her desk checking something off on her piece of paper. Next Tracey Watkins is reading at her desk on her computer. Images then snap a moment of Chantelle on the phone at her desk and Laurie smiling while sitting at a table.]

 

BRENT:*4* “We're a seven person team. We have three advisors who would be me, Steve, and Cam. We have two planners, Jill and Tracy. And then we have our two assistants, Chantelle and Laurie.”

 

[*5* Cam is speaking from his desk and voiceover commentary continues. Jill and Steve sitting at a desk working off the same piece of paper. Steve proceeds to walk down a white hallway with a tall fig plant behind him. Tracey exits from her office and meets Steve in the hallway, they begin discussing charts on a piece of paper]

 

CAM: *5* “They work very well together. They all bring different personalities,(...) different expertise to the team, but they have one common thing. They want to have fun doing what they love doing, which is taking care of our clients.”

 

[*6* Steve talks and voiceovers a scene of Cam standing in the boardroom at a TV, on the TV is a chart produced by CIBC, two clients a man and woman are sitting at the boardroom table listening to Cam’s discussion. The clients are in shot and are nodding along to Cam’s presentation]

 

STEVE *6*: “Ultimately, we want to be like your own personal CFO. You go live your life and we'll look at everything that has a financial implication and we'll assess those things and proactively guide you down that path. “

 

[ *7* Laurie begins to talk and it flashes to a boardroom shot of the team with Steve, Chantelle and Cam sitting at a table. The blinds are drawn and you can the CIBC logo on the window. The camera continues around the room and Tracey, Brent and Laurie are now on screen with CIBC documentation on the TV screen behind them. The group is conversing. It ends with Laurie sitting atop her desk speaking]

 

LAURIE: *7* “All of our strengths come together to help some pretty unique circumstances. We have the bandwidth to help almost anybody.”

 

[*8* Voice over begins and Steve is on screen talking to a group of people at an event, behind him is a big projector screen with CIBC logo on it. Brent comes on screen and he is at his desk looking at two computer screens, cloudy fall day behind him outside the windows. Brent then begins writing something on his notepad. Jill comes to screen and she is talking to Brent via the Teams call and is chatting with a keyboard in front of her. Next Cam is sitting at his desk and Chantelle presents him paperwork to sign, she takes the paperwork and walks off.

 

STEVE *8*: “We are a team. Our clients are getting all of us. Each role supports the other. The advisors providing the client feedback about what their needs are and then us making the decisions about what has to be done with their investments or with their specific accounts and then passing those instructions to Laurie and Chantelle and then having that trust that they're going to execute those things like they do, which is always great.“

 

[*9* Chantelle is sitting atop her desk talking, voiceover continues, then it goes to a scene of Laurie and Chantelle on a couch, you can see Brent and Tracey in the background. There is a big collage of pictures on the wall behind them, we don’t know of what yet. You see hands posting pictures on this large wall, you cannot make out what the wall is exactly yet]

 

CHANTELLE: *9* I think the reason it works so well is because everybody brings heart to this. Everything is sincere(...) and with the client's best interest at heart.(...) And I really think that people feel that when they come in.

 

[*10* Tracey is on screen and she is looking at a photo in her hands with a smile, you see the image she is looking at which is a picture of 6 people on a boat heading under a bridge. You see another picture being posted on the big wall that you have not yet seen. Tracey is now on screen and sitting atop her desk. There are framed designations behind her on the wall and artwork on the other side. Voiceover continues and people are looking at pictures and posting them on the wall. ]

 

TRACEY : *10* “Our relationships with our clients are lifelong. We start with one client and over the years, they then bring their children in because they know that they're in good hands with us. And then it becomes this generational family relationship that we have with our clients. “

 

[*11* Cam speaks directly to camera]

 

CAM *11*’That is what I think separates our team from everybody else.”

 

[*12* Jill is working at her desk and referencing a sheet as she begins to talk to Steve who is standing in her office doorway. It breaks back to the original client meeting and Jill is shaking the clients hand goodbye as they thank them.] 

 

JILL: *12*” When we do a full financial plan and we come up with some solutions, I think it gives the client the ability to feel like, "Oh, I got that off my chest, you know, and I've got one more thing in my life taken care of." And if we can give that peace of mind to each client, then we've done our job.”

 

[*13* Tracey is talking at her desk and then it flashes to an image of her laughing in slow motion, she is now in a backyard scene with the other team members.

 

TRACEY *13* “The look on their face, the look of relief, the big hug I get at the end of a meeting, that's the success stories to me. And what makes my job feel so important.”

 

[*14* Steve is talking atop his desk, it then flashes to Brent in the backyard scene standing against green foliage with a big smile on his face]

STEVE: *14* “You're dealing with just regular people and just helping them make the rest of their life work better. And this is a pretty nice place to come every day.”

 

[*15* Laurie is talking and you see the team laughing and enjoying each other’s company in the backyard, it pans amongst them, everyone is very happy and smiley. ]

 

LAURIE *15*: “We have developed great relationships with all of our team members. And it truly is a joy to be part of the Kirkby team. Absolutely it is. It's about people.”

 

[*16* As Brent begins talking the whole team is huddled together for a team picture, everyone is smiling and embracing each other in the back yard with their arms around one another]

 

BRENT *16* “I pinch myself sometimes because I truly feel like with the clients I get to work with, the team I get to be surrounded by now, wouldn't trade it for the world.”

 

[*17*Image of Cam talking and then it goes to a shot of Brent smiling and posting something on a wall, he looks over his shoulder to smile at Tracey and you see he is posting the group team picture they took in the backyard previously, as the camera pans back you see a big wall of various pictures of people doing activities such as golfing, boating, traveling, at a lake, on horses… these are images of the Kirkby Team’s clients, living out their dreams, the team is smiling and pointing to pictures as the camera pans out. Various close ups of the client images go in front of the screen, family shots. As the camera continues to pan out more team members come into view as they chatting, looking at documents, more pictures flash on the screen, a grandma and her grandchild, a lady traveling. Laurie tracey and Jill are looking at the wall, pointing, chatting and smiling. Steve then points.

 

CAM *17*:I think the biggest achievement that I feel through all of this is the relationship I have with the clients. I have clients that I've been dealing with since 1987. They are friends.(...) That's an achievement. Nothing's concrete, but yet we've been able to do our planning and tell clients, this is what you can expect over the next 10, 15, 20 years. And then we're able to now look back and say, here's what we told you 10, 15, 20 years ago. And here's where you are. That to me is really, really cool.”

 

[ Concludes with Cam smiling at his desk, Creating Peace Of Mind appears across the screen and the CIBC logo with disclaimer close out the video]

 

00:00:00 - The video opens with a shot of a metallic elevator door slowly opening, revealing a glimpse of a modern office interior.

00:00:01 - A woman, professionally dressed, steps out of the elevator and enters a bright, open-plan office space. The camera follows her as she walks past a frosted glass partition.

00:00:02 - The camera pans to a white wall featuring a sleek, rectangular sign that reads "CIBC PRIVATE WEALTH" with the CIBC logo, and the number "300" above it. The reception area is visible behind it.

00:00:03 - The shot provides a wider view of the "CIBC Private Wealth" sign, with a light-colored reception desk and more frosted glass doors in the background, suggesting multiple office spaces.

00:00:04 - The woman from the elevator is now closer to the reception area, and her hand is seen shaking hands with someone off-camera, signaling a friendly greeting.

00:00:05 - Woman: Welcome.

00:00:06 - The woman stands at the reception desk, smiling and looking towards the person she greeted.

00:00:06 - Woman: Every client journey with our team begins the same way: by getting to know you.

00:00:07 - A close-up shot focuses on a "Drinks Menu" displayed on a stand. It lists "Coffee Choices" from Alterra, Peet's, and Starbucks, and "Tea Choices" from Bright Tea Co.

00:00:09 - A man enters the office through the same set of doors as the woman, walking past the reception desk. He has short, gray hair and a beard, and is wearing a dark blue long-sleeved shirt.

00:00:10 - The man smiles warmly and looks directly at the camera, appearing friendly and approachable.

00:00:12 - The man gestures with an open hand towards a meeting room with large windows, inviting someone to follow him.

00:00:13 - He walks into the spacious meeting room. The large windows reveal a view of a suburban landscape with trees and buildings in the distance.

00:00:15 - He turns to face the person he was gesturing to, still within the brightly lit meeting room.

00:00:16 - Two men are seated at a large, polished wooden table in the meeting room. One man, wearing glasses and a dark shirt, is holding some papers and appears to be speaking intently to the other man, who is also wearing a dark shirt and has short grey hair and a beard.

00:00:17 - The man with the papers continues to speak, gesturing with a pen in his hand, emphasizing his points.

00:00:18 - Man (off-camera): It starts with a conversation where we explore what brought you in, your financial goals, and your expectations.

00:00:19 - The woman from earlier enters the meeting room, carrying a black mug. A large screen at the end of the table displays a presentation slide with "CIBC PRIVATE WEALTH" branding and the title "Your Personal BluePrint."

00:00:20 - She walks confidently towards the table, mug in hand.

00:00:22 - A close-up shot shows the woman's hand gently placing the black mug onto a coaster at the table.

00:00:23 - A woman in a vibrant red top is seated at the meeting table, listening intently to the discussion, her gaze directed towards the speakers.

00:00:26 - The man who entered the room earlier is seated at the table, smiling directly at the camera, his hands clasped in front of him.

00:00:26 - Man: In return, we walk you through our process, our financial philosophy, and our approach to wealth management.

00:00:29 - The man begins to stand up from his chair at the table, his expression still friendly.

00:00:31 - He is now fully standing, looking towards the camera with a welcoming demeanor.

00:00:32 - Woman: From there, we determine if we are a good fit for one another.

00:00:33 - He shakes hands with someone off-camera, indicating a concluded meeting or agreement.

00:00:33 - Woman: Trust and strong relationships are the foundation of our business.

00:00:34 - The scene shifts to a different office area. A desk is shown with personal photos in frames, including a group family photo, and a computer monitor displaying what appears to be a spreadsheet or financial data.

00:00:35 - Three framed individual photos are displayed prominently on the desk, personalizing the workspace.

00:00:36 - A woman wearing glasses is seated at a well-organized desk, diligently typing on a keyboard. She has multiple computer monitors displaying information.

00:00:37 - Another woman is at her desk, looking up and smiling. She also has two computer monitors and family photos on her desk. She is wearing a green top under a dark jacket.

00:00:38 - Woman: We understand that not every client will be the right match, and that's okay.

00:00:39 - A man in a light blue button-down shirt is standing over a desk, engaged in a conversation with a seated woman. Two large, detailed maps are visible on the wall behind them.

00:00:41 - Man: Once we decide to move forward, our team becomes your team.

00:00:42 - The video cuts back to the spacious meeting room. Four individuals, including the woman in red, the two men from earlier, and another woman, are seated around the large table. The screen at the back of the room is still on, showing a presentation.

00:00:43 - Man: We are a close-knit group of seven professionals working in unison to give you an exceptional client experience.

00:00:45 - The man in glasses is speaking to the group, gesturing with his hands to emphasize his points.

00:00:47 - Two women at the meeting table are smiling and nodding, seemingly in agreement with the speaker.

00:00:48 - Man: From day one, you'll have direct access to each of us, ensuring continuity, efficiency, and truly personalized service.

00:00:54 - A woman with long hair, wearing a dark jacket and green top, stands up from a chair and approaches the meeting table, holding a document in her hand.

00:00:56 - She extends her hand towards the man in glasses, seemingly offering the document for him to review.

00:00:57 - Woman: Coming on board with our team begins with seamless documentation,

00:01:00 - She hands the document to the man in glasses, who takes it from her.

00:01:00 - Woman: managed by our dedicated Client Services and Administration team.

00:01:02 - A woman in a brown top stands up from a table, smiling, and walks towards a man seated at the table.

00:01:03 - Woman: With over 30 years experience each, Laurie and Chantal handle all the intricacies of account setup and maintenance, investment transactions, appointment coordination, and ongoing client service.

00:01:05 - She places documents on the table in front of the seated man.

00:01:09 - The woman from earlier is back at her desk, which is filled with papers and office supplies. She is organizing documents in a file drawer.

00:01:12 - She is shown diligently typing on her keyboard, looking at the computer screen.

00:01:13 - A woman wearing a headset is smiling and talking on the phone at her desk, actively engaged in a conversation.

00:01:17 - The woman in the red top and the man in glasses are at the meeting table, both looking down at and reviewing documents together.

01:18:00 - Man: They ensure that your accounts are in order, your transactions go smoothly, and they're always available to answer your questions.

01:19:00 - A man in a grey suit and blue shirt is seated at the meeting table, speaking directly to the camera, gesturing with his hands.

01:21:00 - A woman in a black top is seated at a table, speaking directly to the camera, holding a pen.

01:22:00 - Woman: Once this foundation is in place, we focus on your financial plan, where Jill or Tracy will create your blueprint.

01:24:00 - She stands up from her chair and walks towards a large screen, gesturing towards it with the pen. The screen displays "Personal Net Worth."

01:25:00 - Woman: A personalized living document designed to evolve with you.

01:27:00 - The woman in the red top is now standing by the screen, actively presenting the "Personal Net Worth" information. She points to specific details on the screen.

01:30:00 - Woman: Unlike static financial plans, this dynamic process captures key aspects of your financial life.

01:31:00 - She continues to explain the details on the screen, gesturing with her hands to emphasize her points.

01:32:00 - Woman: Enabling us to explore what-if scenarios and create meaningful projections.

01:33:00 - The woman in the black top is back, standing by the screen and presenting the "Personal Net Worth" information. She maintains eye contact with the camera while speaking.

01:36:00 - Woman: Whether you're planning for retirement or considering a major purchase, your blueprint gives you clarity and confidence in life's biggest decisions.

01:39:00 - She moves slightly away from the screen, still looking at the camera. A potted plant is visible in the foreground.

01:40:00 - The man in glasses is seated, looking at the screen and gesturing with his hand, acknowledging the information.

01:41:00 - He speaks directly to the camera, elaborating on the information presented.

01:42:00 - Man: Beyond financial projections, our planning process considers your whole family, exploring special situations and intergenerational wealth transfer.

01:45:00 - A close-up shot displays the detailed "Personal Net Worth" breakdown on the screen, including figures for "Jane" and "John," and a hand is seen pointing to specific financial entries.

01:47:00 - The woman in the black top stands by the screen, continuing to explain the "Personal Net Worth" details.

01:50:00 - Woman: Our roundtable approach, a unique method of collaborating that brings together your professionals in a single, strategy-focused meeting,

01:51:00 - The woman in the red top is standing by the screen, presenting a "Family Tree" chart to the man in the suit, who is seated at the table.

01:54:00 - Woman: aligns your advisors, accountants, and legal experts to eliminate inefficiencies and foster direct communication and a seamless financial strategy.

01:59:00 - She walks away from the screen and towards the table, her expression thoughtful.

02:03:00 - Woman: No more relaying information between professionals. Our process does it for you.

02:04:00 - Two men are seen walking around a large, modern meeting table in an office setting.

02:06:00 - A graphic appears over a blurred background of the meeting room. It reads "ROUND TABLE MEETINGS" at the top. Below, various professional roles are listed in individual boxes: "ADVISORS," "ACCOUNTANTS," "LAWYERS," "TRUST & ESTATE CONSULTANTS," "FAMILY," "BANKERS," and "WEALTH STRATEGISTS." Red vertical lines flash around the text.

02:16:00 - The graphic fades, and the two men from the meeting are seated at the table, looking at the camera.

02:16:00 - Man: Next, we focus on growing your wealth.

02:22:00 - A man and a woman are seated together at a desk, reviewing documents. The woman, with long hair and glasses, points at something on the document, engaged in a discussion.

02:22:00 - Man: Our investment strategy prioritizes risk management, ensuring that your exposure to market volatility aligns with your long-term goals and personal risk tolerance.

02:29:00 - A woman in a black, long-sleeved top is seated at a desk with a man, and they are both looking down at documents. The woman points at something on the document while the man uses a pen.

02:35:00 - A man in a blue button-down shirt is seated at a desk with two computer monitors, talking and gesturing. He appears to be in a video call on one of the screens.

02:37:00 - Man: We employ a proactive, process-driven approach, one that removes guesswork and emotional reactions from decision-making.

02:43:00 - A man wearing glasses is looking intently at something off-camera, his expression serious.

02:46:00 - He turns his head to look at a computer screen, which displays what appears to be financial data or charts.

02:49:00 - A man in a light blue button-down shirt is seated at a desk with two monitors, typing on a keyboard, his gaze focused on the screen.

02:51:00 - Man: Through strategic diversification and regular rebalancing, we maintain stability, minimize risk, and maximize long-term returns.

02:55:00 - A close-up shot shows a hand holding a pen and writing on a document, next to a white mug with the CIBC logo.

02:57:00 - A woman is seated at a desk, looking out the window, appearing thoughtful.

02:58:00 - She picks up a telephone receiver and brings it to her ear, preparing to make a call.

02:59:00 - Woman: But investments are just one piece of the puzzle. Open communication is the cornerstone of our client services.

03:03:00 - Another woman is on the phone at her desk, simultaneously writing on a document, demonstrating multitasking.

03:03:00 - Woman: We tailor our engagement to your preferences. Some clients want detailed updates, while others prefer us to handle the details while keeping them informed of the bigger picture.

03:14:00 - Four people are seated around the large meeting table, listening attentively to a speaker off-camera.

03:17:00 - Man: At a minimum, we'll meet annually to review your portfolio, answer your questions, and ensure your strategy remains aligned with your evolving needs and goals.

03:19:00 - The woman in red and the man in glasses are seated at the meeting table, engaged in a conversation with each other.

03:22:00 - Man: And finally, accountability is everything.

03:24:00 - A man in a light blue patterned shirt and glasses is talking on the phone at his desk, with a computer monitor displaying graphs in the background.

03:25:00 - Man: We believe your financial success should never be a mystery.

03:28:00 - Man: Our transparent reporting provides a clear view of your investment performance, target returns, and fees.

03:31:00 - The woman in the black top is seated at a table, speaking directly to the camera, gesturing with her hands.

03:32:00 - Woman: From day one, you'll know what we're aiming for, how we're tracking toward those goals, and what adjustments may be necessary along the way.

03:34:00 - The man in the suit and the woman in red are seated at the meeting table, both listening intently to an off-camera speaker.

03:38:00 - Woman: Our commitment is simple: to provide financial clarity, security, and confidence, so you can focus on what truly matters in your life.

03:39:00 - The man in glasses and another man are standing up from the meeting table, facing the camera with welcoming expressions.

03:43:00 - Woman: Welcome to a better way of managing your wealth, where expertise, experience, communication, and trust form the foundation of everything we do for you.

03:44:00 - A headshot of a woman with blonde hair smiling warmly at the camera.

03:45:00 - A headshot of another woman with long, light brown hair, wearing a patterned shirt, smiling gently at the camera.

03:46:00 - A headshot of a woman with shoulder-length hair and glasses, wearing a plaid shirt, smiling at the camera.

03:47:00 - A headshot of a man in a grey suit and light blue shirt, smiling at the camera.

03:48:00 - A headshot of a man in a dark suit and glasses, smiling at the camera, with framed certificates on the wall behind him.

03:50:00 - A man and a woman are standing in front of a wall adorned with numerous framed photographs, appearing to be personal and family moments. They are pointing at the photos and smiling, sharing a lighthearted moment.

04:00:00 - The screen transitions to a solid white background.

04:01:00 - Bold red text appears on the white screen: "Creating Peace of Mind."

04:04:00 - The screen displays the CIBC Private Wealth logo on the left, and the words "CIBC PRIVATE WEALTH" on the right. Below, a small text disclaimer about the services provided is visible.

04:06:00 - The video ends on the CIBC Private Wealth logo and disclaimer screen.

Kirkby Group Video Transcript + Descriptive text

April 30, 2025

000.01: Video opens with CIBC Wood Gundy title page

1s(00:01)~25s(00:25):

[A man wearing a plaid blazer is standing at a table, gesturing towards some papers while another person sits behind him. The camera focuses on two men sitting across from each other at a conference room table]

[ Cam Kirkby in a suit jacket addresses the viewer directly against a backdrop featuring large windows showcasing trees and buildings outside. Cam continues his address to the viewer, maintaining eye contact throughout this segment.]

Cam Kirkby:

“When we start with a client, they will say, oh, you know, I want this return. I'm hoping I could get this return to make sure that I'm going to be able to retire. I'm not 100% comfortable that I can do that. I don't know what kind of return I need to get to retire. I don't think I have enough money. These are very common refrains when we start dealing with clients. For a client to be successful,”
 

26s(00:26)~49s(00:49): ]

[Cuts to a wider shot of a conference room where three individuals are seated around a table. Two women and a man are present. The camera focuses on the two women at the table. Two women looking attentively toward someone off-screen. Both women are holding mugs.]

[ The scene changes to a different setting within the same office space, where three people are observing data displayed on a screen mounted on the wall, camera cuts back to Cam Kirkby, who continues to speak directly to the camera]

[ Video returns to the conference room, showing the three individuals still seated around the table, two women again, who are now looking at each other and smiling.]

[ Now back to Cam Kirkby, who continues to speak directly to the camera. He gestures with his hands and maintains a serious expression. Camera returns to the conference room, showing the three individuals still seated around the table. The man is now looking at the screen mounted on the wall, while the two women are looking at each other.]

[Cuts back to Cam Kirkby, who continues to speak directly to the camera. He continues talking]

[Turns to the conference room, showing the three individuals still seated around the table. The man is now looking at the screen mounted on the wall]

 

Cam Kirkby:

in my eyes and our team has achieved what it set out to do to make the client comfortable and successful is first of all understanding our client we aspire to understand our clients better than they understand themselves and we feel once we do that we can help them achieve success for them that takes financial planning it takes”

49s(00:49)~73s(01:13):

[Cam Kirkby is speaking directly into the camera talking]

[Scene shifts to a group of four individuals engaged in a discussion around a roundtable setup. The group continues their discussion, with papers and pens scattered on the table. The group remains engrossed in dialogue]

[Cam continues to speak directly into the camera]

[The scene shifts back to the group discussion, with the individuals continuing to engage in dialogue. Cam resumes speaking directly into the camera]

Cam Kirkby:

“gathering all the data, finding out exactly where they are today, understanding what the family dynamics are, understanding what's important to our client, their tolerance for emotional roller coaster rides, which they would refer to as risk. Once we understand all of those things, we can start to address them and help the client feel comfortable through them. So we do the planning.”

1:14- 1:41

[The camera focuses on a woman in a red jacket sitting at a table, looking at a computer screen. A man in a suit sits across from her, and they appear to be engaged in a conversation.]

[ The camera captures a close-up of a man in a dark shirt, who is speaking and gesturing with his hands. The camera focuses on a woman standing in front of a screen, pointing at a chart with her right hand. She appears to be presenting information to the group. The camera captures a close-up of a woman with glasses, who is pointing at a document on the table. She is engaged in a discussion with a man sitting across from her.]

[camera shows a woman in a red floral dress standing next to a man who is writing on a document. They are both focused on the document, and the woman appears to be explaining something to the man.]

[The camera returns to Cam, who is speaking directly to the camera]

Cam Kirkby:

“We establish, first of all, what they want their life to look like when they're retired and through retirement. We then work to understand what it will take to achieve that. So if we had a client and we can go through our planning and say, you know, if you get a six or seven percent return, you're going to have this much left when you're done. Do you really want to take on the extra volatility, which is the part that makes you uncomfortable, to have more?”

102s(01:42)~125s(02:05):

[An older gentleman adjusts his glasses while engaging in conversation, likely discussing matters pertinent to the meeting context. He pauses momentarily, touching his face]

[A woman dressed in red approaches a computer keyboard placed centrally on the table She takes a seat next to a man already positioned at the table]

[ Now joined by another participant, she engages both colleagues simultaneously, continuing her discourse ]

Cam Kirkby:

“And some clients might say yes, but the majority will say no. I'm very comfortable. If I can get a return that will make my life comfortable for the rest of my years, that's what I want to do. We establish what that looks like for them. We then make sure that we're on top of it every couple years to address anything that's different and rerun everything to make sure we're still on track.”

126s(02:06)~154s(02:34):

[ A man leans forward slightly, pointing emphatically at something out of view. A woman stands near a presentation screen displaying 'Personal Net Worth', using a marker to highlight specific sections]

At a desk, a woman stands leaning over a document held open by a seated colleague, guiding him through its contents. Cam Kirkby resumes his direct address to the camera, maintaining consistent eye contact.]

Cam Kirkby:

“We monitor the portfolio so that it achieves exactly what we said it would achieve. We try to answer questions before our clients have them. In the 38 years I've been doing this, and I still deal with clients that I started with in 1987, I have found success when they don't phone us, we phone them. Very proactive in money management style, very proactive in global affairs”.

155s(02:35)~173s(02:53):

[A man in a suit is sitting at a table, gesturing with his hands as he speaks. Cam speaks to the camera.]

[A woman in a white sweater shakes hands with a man in a suit in front of a screen displaying financial data.]

[The man in the suit shakes hands with another man in a black jacket, while a woman in a white sweater and another woman in an orange top look on.]

Cam Kirkby:

“very proactive in what our clients' lives are like, how they're evolving, planning, everything, all the things that are necessary to make sure that we can help them sleep at night and never think about the finances again. “

Video concludes with a slide saying “Creating Peace of Mind”

CIBC Private Wealth Disclaimer slide appears last, it reads:

“CIBC Private Wealth consists of services provided by CIBC and certain of its subsidiaries: CIBC Private Banking; CIBC Private Investment Counsel, a division of CIBC Asset Management Inc. (CAM); CIBC Trust Corporation; and CIBC Wood Gundy, a division of CIBC World Markets Inc. (WMI). CIBC Private Banking provides solutions from CIBC Investor Services Inc. (ISI), CAM and credit products. Insurance services are only available through CIBC Wood Gundy Financial Services Inc. In Quebec, insurance services are only available through CIBC Wood Gundy Financial Services (Quebec) Inc. CIBC Private Wealth services are available to qualified individuals. The CIBC logo and CIBC Private Wealth are trademarks of CIBC, used under license. “Wood Gundy” is a registered trademark of CIBC World Markets Inc. If you are currently a CIBC Wood Gundy client, please contact your Investment Advisor.”